Why Handmade Jewellery?
Friday, 13 December 2013
Whats so special about Handmade Jewellery?
Fashion Jewellery! It's everywhere of course from the supermarkets to the up market stores. Much is really nice and depending how it is dressed up and packaged dictates the price! Just look for instance at the rather well known charm bracelet brand! Excellently marketed, advertised and packaged but Oh so expensive considering it is essentially mass produced with nice, but cheap materials!
Check out the racks in the department stores & you will see multiple copies of the various bracelets and necklaces!
Here we pander to that certain someone that wants something that is special to them and for them. That's why we don't say we 'only' made 5 or 10 of a pretty necklace but we only make ONE! Tough on us as we go to the trouble of making the jewellery by hand with specially chosen charms and beads, taking photos, writing descriptions etc then - Its gone! - My it is tough!
It means we actually do design the piece before it is constructed. It means we create something we know that we would love to give or receive ourselves! Its about care really.
What do you think?
Does it matter that the Bracelet you select is the only one created & nobody else will have one like it?